Australian anti-impaired driving videos tend to be very graphic and pull no punches in their messaging. We think it is an effective approach to a very serious problem.

Here are some examples.

This is a series of samples from an anti-impaired driving campaign which the Transport Accident Commission of the state of Victoria began in 1989:

This advertisement, featuring a notorious Australian criminal named Mark “Chopper” Read, was produced by the Pedestrian Council of Australia

This is the second of three advertisements featuring a notorious Australian criminal named Mark “Chopper” Read,  produced by the Pedestrian Council of Australia

A 2011 advertisement: